Last night, Four Corners’ special on the lucrative cash cow that is the international student market for Australian universities should be concerning for any Australian considering gaining a university education.

With some universities allegedly lowering their English language entry standards, tuition and assessment grading have also suffered. This is due to quotas given to individual lecturers to pass a certain quantity of students, resulting in an overall lowering of standards across the board. In a nutshell, local students are now paying for a substandard level of university education.

If this is so, the questions that local students need to ask are:

1. Is a university education now worthwhile for local students, given the time and money required to complete it?

2. Is a university-based education the only option available when it comes to tertiary-level arts and media education and training?

3. If I choose to not undertake a university education, will my career opportunities be more limited?

Across the board, the answer to these three questions above is: No.

There are a tonne of available options when it comes to education. Because of this, no one should feel that there’s only one sure-fire path to success. It’s just not true.

At The Australian Academy of Media, our position is that you should seek out what interests you most - whether that’s sculpture, film-making, advertising, marketing, modelling, or social media. Become an expert in your area of interest, then work towards building your business, financial and people management skills, via our Advanced Diploma in Leadership and Management, once you have established the basis of your interest.

Yes it’s a plug. But yes, it also makes a lot of sense given the issues surrounding university education.

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